Welcome to Kickbite
Congratulations on starting your Kickbite onboarding! This guide walks you through the setup process so you can get your marketing attribution dashboard live as quickly as possible.
Kickbite is a marketing attribution platform for e-commerce. It collects your website tracking data, connects it with your backend order data and marketing platform spend data, then uses an AI model to attribute revenue to marketing channels. The result is a dashboard showing your true marketing ROI.
The Onboarding Wizard
When you log in, you'll see a guided onboarding wizard with 6 steps. Some steps are available immediately, while others unlock as you complete prerequisites.
Step | Category | Available When |
1. Account Details | Project Owner | Always available |
2. Connect Backend/Shopsystem | Tech | Always available |
3. Kickbite Tracking Pixel | Tech | Always available |
4. Channel Mix & Attribution Settings | Marketing | Locked until Account Details + Backend are done |
5. Tracking Templates | Marketing | Locked until Channel Mix is done |
6. Marketing Accounts | Marketing | Locked until Channel Mix is done |
A progress indicator shows your overall completion percentage, broken down by category (Project Owner, Tech, Marketing).
Who Does What?
You don't need to complete every step yourself. You can invite team members to help:
Project Owner / Marketing: Account Details, Channel Mix, Marketing Accounts
Developer / Tech: Connect Backend, Tracking Pixel, Tracking Templates
You can invite other users directly from the onboarding wizard. They'll receive an email invitation that's valid for 4 weeks.
What to Expect
Complete the tech steps (Backend + Tracking Pixel) first — these unlock the marketing steps
Your Kickbite Customer Success Manager will guide you through the kickoff meeting and channel definitions
After tracking is live, allow at least 2 weeks for meaningful data to appear in your dashboard
If you get stuck on any step, use the in-app chat to reach our support team
Need Help?
If you have questions during onboarding, use the chat widget in the bottom right corner. Our AI assistant can answer most onboarding questions instantly. For anything more complex, it will connect you with your Customer Success Manager.