Kickbite product analytics are set by default at product level. For brands with many SKUs, this can be overwhelming.
Magento customers can build category clusters to group products for analytics purposes. To enable category product clusters in Kickbite, Magento stores must create a store view attribute called product_group and store the main category ID in it.
The category ID should represent the most important category of the product.
Once this is set up in the Product View, change the primary dimension for Product Attribute 1. This will enable the category cluster in the deep dive tables.